The Amira Group was founded 100 years ago and since then we have been committed to building a professional enterprise with high quality products. It was therefore with great pleasure that I accepted the Food & Drink Business award on behalf of The Amira Group at the 20th annual Eastern Eye Asian Business Awards on 17 March 2017. The Awards celebrate the continued contributions made by Asian businesses to the UK economy.
The annual Asian Business Awards distinguishes the best in the business, from pioneers to today’s innovators and challengers who are forging a successful path in the business world. Food has always played a huge role in a country’s economy. In particular, the rise of Indian food in the UK has aided in the growth of the economy and food played a key role in assisting in the integration of migrant communities into the British culture, bringing with it some excellent, innovational British-Asian dishes. This merging of cultures and cuisines is aligned with my own vision for Amira; for consumers to discover, create and enjoy delicious and healthy meals with diverse origins.
It was with great pleasure that Amira received this award from the Asian Business Awards. The award is a reflection of the company’s ability to execute strategic business growth whilst maintaining visibility. We do this through both the strength of our brand and key placement opportunities that ensure Amira continues to engage consumers, retailers and distributors across the globe. This award brings with it the recognition that motivates us to continue to innovate the market and create value for our consumers in the UK and worldwide.